KUALA LUMPUR, Aug 18 – Busan, the second largest city in South Korea is set to boost its economy by eyeing 60,000 Malaysian tourists in 2024 to boost its local business and economic activities.
Busan Tourism Organisation (BTO) chief executive officer Lee Jung-Sil said as of May 2024, about 20,000 Malaysian tourists have visited Busan.
“The tourism industry in Busan has contributed around six per cent to seven per cent to South Korea’s gross domestic product (GDP),” he told the media at the Busan Hugs in KL: Healing By The Sea event, recently.
Busan city’s GDP was 104.29 million won in 2022.
Lee said 37,269 Malaysian tourists visited Busan last year; Malaysia ranked third after Taiwan and Thailand for the group tourist market. Overall, 1.82 million tourists visited Busan last year compared to 1.67 million in 2022.
