{"id":35400,"date":"2025-07-07T18:46:05","date_gmt":"2025-07-07T10:46:05","guid":{"rendered":"https:\/\/mcigroup.my\/?p=35400"},"modified":"2025-07-07T18:46:06","modified_gmt":"2025-07-07T10:46:06","slug":"malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi","status":"publish","type":"post","link":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/","title":{"rendered":"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital &#8211; Fahmi"},"content":{"rendered":"\n<p>KUALA LUMPUR, 7 Julai &#8212; Garis Panduan Komunikasi Kecerdasan Buatan (AI) Bertanggungjawab yang bakal diperkenalkan kerajaan akan menjadi kerangka penting dalam menyokong golongan profesional dalam bidang media, perhubungan awam (PR) dan penciptaan kandungan digital.<\/p>\n\n\n\n<p>Menteri Komunikasi&nbsp;Datuk Fahmi Fadzil berkata garis panduan itu dirangka bagi melengkapi Pelan Tindakan AI Nasional serta memastikan amalan komunikasi yang beretika, telus dan berintegriti terus diperkukuh ketika teknologi AI semakin mempengaruhi wacana awam.<\/p>\n\n\n\n<p>Beliau menegaskan teknologi perlu berperanan untuk membantu manusia, bukan menggantikannya dan meminta golongan profesional komunikasi memimpin dengan tujuan yang jelas, berlandaskan prinsip inklusif dan ketelusan,&#8221; katanya.<\/p>\n\n\n\n<p>\u201cKita hidup dalam zaman komunikasi tanpa sempadan yang semakin dipengaruhi oleh AI. Namun, satu perkara yang tidak boleh berubah ialah keutamaan kepada etika dan pertimbangan manusia dalam komunikasi,\u201d katanya.<\/p>\n\n\n\n<p>Fahmi berkata demikian dalam ucaptama menerusi rakaman video sempena Persidangan Perhubungan Awam Antarabangsa Kuala Lumpur ke-7 (KLIP 7) di sini hari ini.<\/p>\n\n\n\n<p>Beliau kini berada di Geneva, Switzerland bagi mengetuai delegasi Malaysia ke Sidang Kemuncak Peringkat Tinggi Masyarakat Maklumat Sedunia+20 (WSIS+20).<\/p>\n\n\n\n<p>Katanya&nbsp;Malaysia sebagai Pengerusi ASEAN tahun ini perlu mempamerkan kepimpinan yang bukan sahaja berasaskan kuasa dan mandat, tetapi turut didasari oleh visi, empati dan prinsip etika.<\/p>\n\n\n\n<p>Mengulas lanjut, Fahmi menyifatkan tema persidangan KLIP 7, \u201cAI Berimpak:&nbsp;Komunikasi Media Sosial dan Pendidikan Dalam Talian\u201d sebagai tepat pada masanya, selaras dengan perubahan landskap komunikasi yang semakin dipengaruhi oleh teknologi moden.<\/p>\n\n\n\n<p>Dalam pada itu, Fahmi turut memuji Ikrar Venice yang disokong oleh Global Alliance for Public Relations sebagai penanda aras global baharu dalam menjamin komunikasi AI yang beretika dan berpaksikan nilai kemanusiaan.<\/p>\n\n\n\n<p>\u201cSaya berbangga apabila Presiden Institut Perhubungan Awam Malaysia (IPRM)&nbsp;Jaffri Amin Osman, yang juga rakyat Malaysia, merupakan ahli Lembaga Global Alliance dan memainkan peranan penting dalam merangka Ikrar Venice,\u201d katanya.<\/p>\n\n\n\n<p>Fahmi turut merakamkan ucapan tahniah kepada penerima Anugerah Kecemerlangan PR ASEAN.<\/p>\n\n\n\n<p>Sejak diperkenalkan pada 2019, KLIP menjadi platform persidangan utama peringkat antarabangsa yang menghimpunkan pemimpin, profesional serta ahli akademik dalam bidang perhubungan awam dan komunikasi dari serantau ASEAN dan luar negara.<\/p>\n\n\n\n<p>Persidangan kali ini menghimpunkan penceramah utama dari dalam dan luar negara, di samping sesi panel dan perbincangan interaktif yang menawarkan peluang jaringan dan perkongsian ilmu kepada para peserta.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KUALA LUMPUR, 7 Julai &#8212; Garis Panduan Komunikasi Kecerdasan Buatan (AI) Bertanggungjawab yang bakal diperkenalkan kerajaan akan menjadi kerangka penting dalam menyokong golongan profesional dalam bidang media, perhubungan awam (PR) dan penciptaan kandungan digital. Menteri Komunikasi&nbsp;Datuk Fahmi Fadzil berkata garis panduan itu dirangka bagi melengkapi Pelan Tindakan AI Nasional serta memastikan amalan komunikasi yang beretika, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":35401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,39],"tags":[],"class_list":{"0":"post-35400","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-berita-bisnes","8":"category-berita-utama"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/\" \/>\n<meta property=\"og:locale\" content=\"ms_MY\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group\" \/>\n<meta property=\"og:description\" content=\"KUALA LUMPUR, 7 Julai &#8212; Garis Panduan Komunikasi Kecerdasan Buatan (AI) Bertanggungjawab yang bakal diperkenalkan kerajaan akan menjadi kerangka penting dalam menyokong golongan profesional dalam bidang media, perhubungan awam (PR) dan penciptaan kandungan digital. Menteri Komunikasi&nbsp;Datuk Fahmi Fadzil berkata garis panduan itu dirangka bagi melengkapi Pelan Tindakan AI Nasional serta memastikan amalan komunikasi yang beretika, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/\" \/>\n<meta property=\"og:site_name\" content=\"MCI Group\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-07T10:46:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-07T10:46:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1110\" \/>\n\t<meta property=\"og:image:height\" content=\"695\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MCI Bahasa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"MCI Bahasa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/\",\"url\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/\",\"name\":\"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group\",\"isPartOf\":{\"@id\":\"https:\/\/mcigroup.my\/ms\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg\",\"datePublished\":\"2025-07-07T10:46:05+00:00\",\"dateModified\":\"2025-07-07T10:46:06+00:00\",\"author\":{\"@id\":\"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/bc9833472016b4a8ef90ba0dd5752b7b\"},\"breadcrumb\":{\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#breadcrumb\"},\"inLanguage\":\"ms-MY\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ms-MY\",\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage\",\"url\":\"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg\",\"contentUrl\":\"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg\",\"width\":1110,\"height\":695},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/mcigroup.my\/ms\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital &#8211; Fahmi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mcigroup.my\/ms\/#website\",\"url\":\"https:\/\/mcigroup.my\/ms\/\",\"name\":\"MCI Group\",\"description\":\"Malaysia-China Insight\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mcigroup.my\/ms\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ms-MY\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/bc9833472016b4a8ef90ba0dd5752b7b\",\"name\":\"MCI Bahasa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ms-MY\",\"@id\":\"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9a265f0ba897b65f29b3b7166e6c3f1b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9a265f0ba897b65f29b3b7166e6c3f1b?s=96&d=mm&r=g\",\"caption\":\"MCI Bahasa\"},\"url\":\"https:\/\/mcigroup.my\/ms\/author\/mci-bahasa\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/","og_locale":"ms_MY","og_type":"article","og_title":"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group","og_description":"KUALA LUMPUR, 7 Julai &#8212; Garis Panduan Komunikasi Kecerdasan Buatan (AI) Bertanggungjawab yang bakal diperkenalkan kerajaan akan menjadi kerangka penting dalam menyokong golongan profesional dalam bidang media, perhubungan awam (PR) dan penciptaan kandungan digital. Menteri Komunikasi&nbsp;Datuk Fahmi Fadzil berkata garis panduan itu dirangka bagi melengkapi Pelan Tindakan AI Nasional serta memastikan amalan komunikasi yang beretika, [&hellip;]","og_url":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/","og_site_name":"MCI Group","article_published_time":"2025-07-07T10:46:05+00:00","article_modified_time":"2025-07-07T10:46:06+00:00","og_image":[{"width":1110,"height":695,"url":"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg","type":"image\/jpeg"}],"author":"MCI Bahasa","twitter_card":"summary_large_image","twitter_misc":{"Written by":"MCI Bahasa","Est. reading time":"2 minit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/","url":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/","name":"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital - Fahmi - MCI Group","isPartOf":{"@id":"https:\/\/mcigroup.my\/ms\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage"},"image":{"@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage"},"thumbnailUrl":"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg","datePublished":"2025-07-07T10:46:05+00:00","dateModified":"2025-07-07T10:46:06+00:00","author":{"@id":"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/bc9833472016b4a8ef90ba0dd5752b7b"},"breadcrumb":{"@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#breadcrumb"},"inLanguage":"ms-MY","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/"]}]},{"@type":"ImageObject","inLanguage":"ms-MY","@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#primaryimage","url":"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg","contentUrl":"https:\/\/mcigroup.my\/wp-content\/uploads\/2025\/07\/718b60a57a89273fe9e8a7aa44b9ffeb686b9fd17f661.jpg","width":1110,"height":695},{"@type":"BreadcrumbList","@id":"https:\/\/mcigroup.my\/ms\/berita-bisnes\/malaysia-bakal-lancar-garis-panduan-komunikasi-ai-bertanggungjawab-bagi-media-pr-kandungan-digital-fahmi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mcigroup.my\/ms\/"},{"@type":"ListItem","position":2,"name":"Malaysia Bakal Lancar Garis Panduan Komunikasi AI Bertanggungjawab Bagi Media, PR, Kandungan Digital &#8211; Fahmi"}]},{"@type":"WebSite","@id":"https:\/\/mcigroup.my\/ms\/#website","url":"https:\/\/mcigroup.my\/ms\/","name":"MCI Group","description":"Malaysia-China Insight","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mcigroup.my\/ms\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ms-MY"},{"@type":"Person","@id":"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/bc9833472016b4a8ef90ba0dd5752b7b","name":"MCI Bahasa","image":{"@type":"ImageObject","inLanguage":"ms-MY","@id":"https:\/\/mcigroup.my\/ms\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9a265f0ba897b65f29b3b7166e6c3f1b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9a265f0ba897b65f29b3b7166e6c3f1b?s=96&d=mm&r=g","caption":"MCI Bahasa"},"url":"https:\/\/mcigroup.my\/ms\/author\/mci-bahasa\/"}]}},"_links":{"self":[{"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/posts\/35400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/comments?post=35400"}],"version-history":[{"count":1,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/posts\/35400\/revisions"}],"predecessor-version":[{"id":35404,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/posts\/35400\/revisions\/35404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/media\/35401"}],"wp:attachment":[{"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/media?parent=35400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/categories?post=35400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mcigroup.my\/ms\/wp-json\/wp\/v2\/tags?post=35400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}